Business Analysis of Dysfunctional Sports Fan: The assignment was to state the problem and the research method used in the article

An Examination of Dysfunctional Sports Fans Introduction Kirk Wakefield of Hankamer School of Business at Baylor University and Daniel Wann of the plane section of Psychology at Murray State University take apart the dark aspect of what may be seen as profligate sports fan acknowledgment. prehistoric examinations of passing identify sports fans have cogitate on the optimistic aspects of appellation with the group in forestall of attitudes, participation, attendance of events, switch purchases, and other pro- group related to behaviors (Wakefield & vitamin A; Wann, 2006). Wakefield and Wanns read presents a touchstone useful in classifying highly identified fans in terms of their dysfunctional nature and delineates associated problem behaviors and differentiating private char cloakeristics. Problem Recent research in sport merchandising and management indicates that team identification is related to both attendance and merchandise acquire. With respect to attenda nce, team identification is one of the crush predictors of sporting event attendance (i.e., greater levels of team identification predict more frequent attendance). As for merchandise purchasing the same sort of correlations apply (Wakefield & Wann, 2006). Additionally, sport team identification can be just to the companionship as a whole by encouraging and strengthening community integration. For instance, team loyalty aids in the integration of unmarried communities, towns, and cities (e.g., high inculcate football on Friday nights) as strong as on a self-aggrandizing scale at the state (e.g.

, state hi gh school basketball championships), subjec! t field (e.g., the Superbowl and macrocosm Series), and international levels (e.g., the Olympic Games and World Cup Soccer). Thus, it appears thither are a number of conspicuous benefits to high degrees of team identification. Consequently, both team management violence and communities in familiar likely desire a large number of individuals who are highly identified with there team. Although the absolute majority of highly identified fans attending sporting events are elegant and act in a manor consistent with... If you urgency to add up a full essay, order it on our website: OrderCustomPaper.com

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