Tuesday, January 15, 2019
Expense of tourist spending for travel in bkk
Penetration is acquire new folk or customer although bear divided by to term, sept and give away. commixture is to trade up to premium products. Last requirements to increase of totallyocate of requirements and offshoot category requirements. Brand Growth Strategies More Stuff More nation More Money More Often Expansion Penetration immix Requirement Expand to new domain Acquire new distant authorized householder or category customer -Category -Brand Trade up to premium product -Increase share of requirements Expansion is to attract new exploiter of brand, not include musical note computer address or variants of current products.Using when the category growth maturing, unmet needs, and benefits transferable to another category. Penetration can include line extension or variant of current product can break dance by two parts. First category inditeetration are to a greater extent(prenominal) people using category using when low of category development, learn frost mover advantage, and opportunity to motivate to meet the needs in any case new channels opportunity. Second brand penetration are much people using brand at least one in category using when developed category or rejected brand out of date, opportunity or adoption or point of entry. mix in can include line extension or variant of current product using when brand being dominant, opportunity for current consumer choke more(prenominal) money to purchases. Requirement can include line extension or variant of current product can separate by two part. First category requirement for developing new user, gift more chance for brand to meet other needs. Second share of requirement(SORE) to stealing current chance from direct competitor. Integrate Marketing readying (IMP)IMP is process helps you to produce a commercial program in more efficient way of managing marketing communication activities that center around an idea, which throw behavior changing to meet commercial objective How t o apply to my theme thrust? Our group project is Sky married woman smart pen so libraries smart pen which are innovative device include function that support you to record audio transfer information via wife access to your smart phone or laptop, also can communicate your writing information too.As guest speaker say our group project will apply libraries pen to sell we can expand more stuff not specific with pen to attract interest of consumer, sell product for more people to explain overall of our products functional and impost for people who dont know by doing marketing, more money absolutely all of business need more money so company can upgrade quality of products and increasing price when products quality meet subscribe to of consumer, more often by integrate new buyer to know exactly value of product of company and promote good demeanor of product before competitor.
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